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Nutricost

Position

Associate Creative Director (Aug. 2023 - Current)
Senior Graphic Designer (Sept. 2022 - Aug. 2023)
Graphic Designer (Jun. 2021 - Sept. 2022)

Date

June 2021 - Current

Directed package design, branding, and marketing for Nutricost and its 8 sub brands (Everybody, Performance, Womens, Kids, Organics, Pantry, Essentials, and Pets) to develop unique and memorable brand identities that helped propel Nutricost into the top 10 sellers list of all brands across all of Amazon with $400M+ of YoY revenue. Managed artwork and marketing materials for 1,000+ SKUs for Nutricost and managed a creative team of 6 in fulfilling queues compiled from various departments for prompt completion while producing high-quality content which visually and expertly represented Nutricost brands. Managed product photos creation (both 3D and life photos) for online shopping platforms and wholesale retail spaces. Diagnose, analyze, and create solutions to printing problems/complications while managing the day to day corporate design needs of Nutricost and its subsidiaries.

Managed client work, see list below, from design to print process while creating digital (logos, ebooks, amazon product images, google ads, website banners) and print (flyers, stickers, water bottles, apparel) designs for in house and client brands.

Creative Director Over All Artwork, Packaging, Marketing, and Brand Direction:
Bucked Up Essentials
TransformHQ
Perk Energy
Keto Logic
Prima Force
Primal
Type Zero
Wellah
Native First Nutrition
XPI
Octo Health
Staunch

Managing the Packaging and Labeling Artwork Printing Process:
Amy MD
Bad Athletics
Bucked Up Core
EHP Labs
Gorilla Mind
Jacked Factory
JNX
Native Path
Temple Nutrition
Transparent Labs
Pap Recipe
CupBop (Sysco Restaurant Packaging)

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